RESEARCH & REPORTS
Long Copy vs Short Copy for Direct Mail: Data-Driven Insights, Trends, and Examples
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TIPS & TRICKS
5 Simple Ways to Improve Your EDDM Postcards (with Examples)
March 5, 2021When you want to easily reach a large group of people, EDDM postcards offer advantages other...
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INDUSTRY INSIGHTS
Retail Direct Mail: Data-Driven Insights and Trends
February 26, 2021Let's look at what’s changed in several key physical and marketing aspects to guide your retail...
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INDUSTRY INSIGHTS
Insurance Direct Mail Marketing: Tips and Best Practices
February 11, 2021We hope these tips and the insurance direct mail samples can help you formulate a communication...
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TESTIMONIALS
Who’s Mailing What! Inspired a Significant Increase in Revenue for ADRA
February 10, 2021"This spark of inspiration helped make the world a better place"- learn more about how ADRA...
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RESEARCH & REPORTS
Direct Mail Marketing during COVID-19: Statistics and Marketing Trends — Part 2
February 2, 2021The ongoing coronavirus pandemic has changed so much about our lives this year, so how has...
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INDUSTRY INSIGHTS
How to Write a Fundraising Letter: Templates and Tips
January 19, 2021Writing a nonprofit donation letter is an art as much as it is a science. Here...
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RESEARCH & REPORTS
Who’s Mailing What! 2020 Year in Review
December 21, 2020It’s been quite a year since we brought back Who’s Mailing What! At the start of...
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WMW! NEWS
Find Direct Mail Sales Leads with New Who’s Mailing What! Add-on
December 7, 2020Apart from being a comprehensive collection of direct mail creatives, WMW! is a source of information...
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RESEARCH & REPORTS
15 Digital Companies Using Direct Mail Advertising
November 12, 2020Here are 15 examples, all from our Who’s Mailing What! collection, of SaaS companies that create...
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TIPS & TRICKS
Postcard Marketing Ideas: 6 Tips to Use Postcards Effectively
October 16, 2020Postcard marketing is a highly effective way to promote your business and increase sales. Leverage these...
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TIPS & TRICKS
55 Best Direct Mail Marketing Examples
September 28, 2020Searching for inspiration for your direct mail campaign? View successful direct mail examples and ideas to...
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INDUSTRY INSIGHTS
25 Direct Mail Trends for 2021
June 2, 2021We wanted to share our insights and tap the expertise of some of our friends to...
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RESEARCH & REPORTS
What Direct Mail Format Works in Your Niche?
June 29, 2021To make sure that your message creates an impact, choose the right direct mail format. Find...
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INDUSTRY INSIGHTS
5 Best Practices for Retail Direct Mail
July 3, 2020Getting customers to visit your store is a challenge that makes retail direct mail such an...
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INDUSTRY INSIGHTS
Real Estate Direct Mail: Top 6 Best Practices
September 14, 2020What can you do as a marketer with your direct mail marketing to appeal to real...
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TIPS & TRICKS
AIDA Model: A Proven Formula for Effective Direct Mail Copy
August 27, 2020Many marketers base their copy on a formula called AIDA, which stands for: Attention, Interest, Desire,...
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RESEARCH & REPORTS
How COVID-19 Affected Direct Mail Marketing — Part 1
June 18, 2020As COVID-19 has raged across America and the world, it’s had a measurable effect on the...
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RESEARCH & REPORTS
15 Digital Companies Using Direct Mail Advertising
November 12, 2020Here are 15 examples, all from our Who’s Mailing What! collection, of SaaS companies that create...
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RESEARCH & REPORTS
Direct Mail Marketing during COVID-19: Statistics and Marketing Trends — Part 2
February 2, 2021The ongoing coronavirus pandemic has changed so much about our lives this year, so how has...
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TIPS & TRICKS
Postcard Marketing Ideas: 6 Tips to Use Postcards Effectively
October 16, 2020Postcard marketing is a highly effective way to promote your business and increase sales. Leverage these...
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