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The Direct Mail Secret Weapon That Delivers
Competitive Intelligence
Copy That Converts
New Clients

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Get Creative Insights & Inspiration

Gain inspiration from top-notch designs and results-driven sales copy.

Designing a postcard? Writing a sales letter? Creating a direct mail flyer?

Uncover elements that pack a creative punch such as:

  • Attention grabbing headlines
  • Offers that convert
  • Action-driving key words
  • Eye-catching background colors
  • Best performing fonts and font colors
  • Gender, age and ethnicity of human images that inspire people to purchase
Track & Outperform Your Competition

Looking for ways to make your print advertising stand out?

Want to know what works… and what doesn’t?

Discover creatives that have been tested… modified… retested… and that WIN! Every. Time.

  • Access Direct Mail from over 85 industry sub-categories
  • Get inspired by your competitors! Search the campaigns sent on their behalf.
  • See the creative controls that are STILL working
  • Match your audience to creatives that inspire them to purchase
  • Research the effectiveness of elements such as: offers, pricing, Unique Selling Propositions (USPs), headlines, envelopes and teaser copy, personalization, premiums, and freemiums
  • Gain competitive marketing intelligence in one easy-to-use platform!
Sell To 46,700 WMW! Mail Advertisers

Access sales leads of print-friendly clients… and know their creative needs BEFORE talking to them.

Who’s Mailing What reveals which businesses are actively using direct mail, provides their contact information, and shows you their exact creatives.

  • Access a lead source funnel of known and active mailers
  • Compile contact information for each potential client
  • Get real-time notifications when new creatives are published
  • Outbid and outsmart your competitors!

Last 90 Day Hotline Up to March 16, 2026

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Collected
8,131
Fresh Direct Mail Campaigns
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Identified
575
New Marketers

The WMW! Collection Contains

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374,370
Mail Campaign PDF Images
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46,678
Marketers

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Search 374,370 direct mail examples

offer-img
Date08.26
SEPHORA
Offer Headline
GET 20% OFF
Category
Retail
offer-img
Date08.26
AMERICAN EXPRESS
Offer Headline
Earn 100,000 Bonus Points + $100 Statement Credit
Category
Finance
offer-img
Date08.26
MILESTONE
Offer Headline
you're Pre-Selected¹ for a Milestone® Mastercard
Category
Consumer Services
offer-img
Date08.26
AARP
Offer Headline
As an AARP member, you have access to AARP® Auto Insurance from The Hartford...
Category
Nonprofit
offer-img
Date08.26
EMPIRETODAY
Offer Headline
40% OFF SELECT INSTALLED STYLES
Category
Retail
offer-img
Date08.26
ESTATES ROADSHOW
Offer Headline
20% BONUS On The Sale of your Gold & Silver Jewelry
Category
Retail
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Date08.26
AARP
Offer Headline
You've generously given $12 in the past, and we hope you will recommit that ...
Category
Nonprofit
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Date08.26
HUGHES COMMUNICATIONS
Offer Headline
FREE INSTALLATION
Category
Internet Services & Telecommunications
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Date08.26
VIKING CRUISES
Offer Headline
FREE International Airfare* $25 Deposit
Category
Recreation & Travel

Inspiration

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Crutchfield Corp
Offer Headline
Save up to 40%
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University of Chicago
Offer Headline
MY LIBRARIAN IS A 50 FOOT ROBOT
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United States Postal Service
Offer Headline
Special Mover Offer For New Customers$20 off

The WMW! Advantage

Streamline Your Marketing Strategy

01

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Our “Google-inspired” search tool guides you to precisely what you’re looking for in seconds. Discover thousands of sales letter examples, direct mail postcards and self-mailer samples.

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02

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Identify competitor controls to determine which marketing pieces are working in your industry.

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03

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Our intelligent filters hands you total control. Search by location, format type, and much more.

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04

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Our dashboard allows you to quickly access your research by saving search terms and applied filters; bookmark the mail campaigns you like; keep track of your competitors; see the most recent controls added to the system; stay up-to-date with our blog updates and a lot more.

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Accurate Information Direct From the Source

We source our intelligence through hundreds of hand-picked panelists across the country. These active panelists are distributed across a wide range of geographies and demographics to ensure that we’re able to offer you THE most comprehensive collection of print campaigns in the world.

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