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HOW-TOS
How to Reach New Customers in a Digital Age with Direct Mail Marketing
July 25, 2024Technology has significantly influenced how organizations do their marketing strategies in today’s rapidly advancing digital age....
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MEET THE MAILERS
Meet the Mailers: Being a Problem Solver
May 31, 2024In this episode, we talked with Production Solutions about how the company is revising its missions...
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INDUSTRY INSIGHTS
Moving Direct Mail Into the Future
May 28, 2024It’s been said that the only constant is change, and despite the conventional wisdom, it is...
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WMW! NEWS
Who’s Mailing What! Acquired by DirectMail2.0 to Create the Largest AI-Powered Direct Mail Database
May 9, 2024Clearwater, Fla., May 8, 2024 — 40-year-old mailing institution Who’s Mailing What! (WMW), a direct mail...
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INDUSTRY INSIGHTS
E-Commerce Direct Mail Best Practices & Examples
May 6, 2024In this article, we'll talk about some best practices for e-commerce direct mail and show some...
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MEET THE MAILERS
Meet the Mailers: Adjusting Production to a New Normal
April 26, 2024In this episode, we chatted with The Lukens Company (TLC) about how the company works with...
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MEET THE MAILERS
Meet the Mailers: Why Personalized Maps Enhance Direct Mail
April 15, 2024In this episode, we talked with locr about how they work with marketers by using geodata...
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INDUSTRY INSIGHTS
Improve Your Sales Pipeline with Data Modeling for Direct Mail
March 20, 2024In this article, we talk about the effectiveness of data modeling in optimizing lead generation and...
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MEET THE MAILERS
Meet the Mailers: Extending Your Brand with QR Codes
February 26, 2024In this episode, we talked with Flowcode about how the company’s QR codes can build engagement...