The Archive staff has just added 952 NEW mailings to the Who's Mailing What! Archive Online.
Stay tuned -- February scans will be added throughout the month!
Welcome to the Who's Mailing What! Archive and its vast library of direct mail data and packages.
More direct mail intelligence … easy search capabilities…
Thousands of scanned images … and seamless online ordering.
For over twenty years, the Who's Mailing What! Archive has been the leader in direct mail intelligence. Now online in a searchable database with direct mail package details and scanned images, The Who's Mailing What! Archive lets you see the mailing packages other companies have mailed in order to learn from their tests and direct mail controls!
The Who's Mailing What! Archive service includes:
Detailed information on direct mail in nearly 200 categories. Including: Financial Services, Insurance, Publishing, Fundraising, Telecom, Business-to-Business and so much more.
Full-color scans of direct mail campaigns in both thumbnail and full-size versions.
Package Descriptions including format, offer, size, whether it's a control mailing, use of two-color/four-color or personalization, and more.
Offer Descriptions including:
Copy on the front and back of envelope
Use of Premium and Premium Description
APR Rate and Terms for credit cards
Type of Offer…Acquisition, Retention, Expiration, etc. Plus, whether it's a hard or soft offer
How to use The Who's Mailing What! Archive service:
Competitive intelligence
Breakthrough test ideas
Identify new opportunities
Learn from the creative approaches of others
Monitor the offers in your market
Discover key trends
To place your order now, visit ORDER NOW. Need assistance, contact the Archive at 800-777-8074 or e-mail archives@napco.com
* Copyrighted material will be loaned for a two-week period for a fee.
