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The Direct Mail Secret Weapon That Delivers
Competitive Intelligence
Copy That Converts
New Clients

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Get Creative Insights & Inspiration

Gain inspiration from top-notch designs and results-driven sales copy.

Designing a postcard? Writing a sales letter? Creating a direct mail flyer?

Uncover elements that pack a creative punch such as:

  • Attention grabbing headlines
  • Offers that convert
  • Action-driving key words
  • Eye-catching background colors
  • Best performing fonts and font colors
  • Gender, age and ethnicity of human images that inspire people to purchase
Track & Outperform Your Competition

Looking for ways to make your print advertising stand out?

Want to know what works… and what doesn’t?

Discover creatives that have been tested… modified… retested… and that WIN! Every. Time.

  • Access Direct Mail from over 85 industry sub-categories
  • Get inspired by your competitors! Search the campaigns sent on their behalf.
  • See the creative controls that are STILL working
  • Match your audience to creatives that inspire them to purchase
  • Research the effectiveness of elements such as: offers, pricing, Unique Selling Propositions (USPs), headlines, envelopes and teaser copy, personalization, premiums, and freemiums
  • Gain competitive marketing intelligence in one easy-to-use platform!
Sell To 43,400 WMW! Mail Advertisers

Access sales leads of print-friendly clients… and know their creative needs BEFORE talking to them.

Who’s Mailing What reveals which businesses are actively using direct mail, provides their contact information, and shows you their exact creatives.

  • Access a lead source funnel of known and active mailers
  • Compile contact information for each potential client
  • Get real-time notifications when new creatives are published
  • Outbid and outsmart your competitors!

Last 90 Day Hotline Up to June 15, 2025

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Collected
11,324
Fresh Direct Mail Campaigns
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Identified
1,327
New Marketers

The WMW! Collection Contains

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338,764
Mail Campaign PDF Images
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43,426
Marketers

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Search 338,764 direct mail examples

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Date06.25
VESTED INTEREST IN K9'S INC
Offer Headline
Send lifesaving equipment to more dogs like K9s Axel and Rosco
Category
Nonprofit
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Date06.25
FRIENDS COMMITTEE ON NATIONAL
Offer Headline
Repealing these tax credits will raise bills for families and eliminate hundreds...
Category
Nonprofit
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Date06.25
WAYFAIR INC.
Offer Headline
Enjoy an extra 15% OFF your next order
Category
Retail
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Date06.25
JULIAN REALTY
Offer Headline
Allison is a seasoned agent with a successful career working with both buyers ...
Category
Real Estate
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Date06.25
ATONEMENT FRIARS
Offer Headline
Your Special Spiritual Gift is Enclosed
Category
Nonprofit
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Date06.25
CVS PHARMACY, INC
Offer Headline
Kick off summer and get 20% off your entire full-price purchase
Category
Health Care
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Date06.25
USAA LIFE INSURANCE CO
Offer Headline
Our members saved an average of $725 per year when they switched to USAA Auto ...
Category
Finance
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Date06.25
CHASE INSURANCE DIRECT
Offer Headline
And that number scares me so much that I have to ask you to please consider a ...
Category
Finance
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Date06.25
KPBS
Offer Headline
Visit us online at kpbs.org/countdown to make your gift
Category
Internet Services & Telecommunications

Inspiration

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Aid to the Church in Need
Offer Headline
Fr. Ragheed had spent seven years in Rome, where he was ordained and was working on a doctorate. He played soccer for his college. He was fluent in five languages and served as an international correspondent. His friends offered him a position at a parish in Ireland.
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University of Chicago
Offer Headline
In the spirit of free expression, please find the enclosed sticker) and apply it to whatever youwant!
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Walt Disney World
Offer Headline
TOTAL PRICE $240 + TAXADVANCE THEME PARK RESERVATIONS REQUIRED

The WMW! Advantage

Streamline Your Marketing Strategy

01

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Our “Google-inspired” search tool guides you to precisely what you’re looking for in seconds. Discover thousands of sales letter examples, direct mail postcards and self-mailer samples.

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02

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Identify competitor controls to determine which marketing pieces are working in your industry.

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03

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Our intelligent filters hands you total control. Search by location, format type, and much more.

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04

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Our dashboard allows you to quickly access your research by saving search terms and applied filters; bookmark the mail campaigns you like; keep track of your competitors; see the most recent controls added to the system; stay up-to-date with our blog updates and a lot more.

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Accurate Information Direct From the Source

We source our intelligence through hundreds of hand-picked panelists across the country. These active panelists are distributed across a wide range of geographies and demographics to ensure that we’re able to offer you THE most comprehensive collection of print campaigns in the world.

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